Has VW finally understood that Asia is the pioneering car market?

Electric cars are booming in Asia. With BYD, Saic, Gely, and others, there are huge car companies there with rapid growth. Moreover, billions of people in Asia are becoming wealthy and want to buy an electric car. Have German car companies like VW finally understood that Asia is the market they should target? Germany, with its few car sales in a saturated market, is completely insignificant!

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Funship
10 months ago

VW has been active in China for hundreds of years, long before any other German manufacturer.

And that China is the largest car market in the world is also part of general education. I don’t know what you’re asking us.

DerGrafDuckula
10 months ago

Hello ManuelPalmer,

They understood it, but it doesn’t help them. To this end, the great profits of the past had to be invested in strategic realignments.

  • The “Western” and especially the German car industry had a great knowledge advantage. A “good burner” is relatively complex with many small parts on the engine, etc. An electric motor is relatively simple compared to this. For e-vehicles it is the batteries that are a challenge and the German car industry has no lead.
  • Many parts for a vehicle come from the supplier. Due to years of price struggle mostly only one (and it may even have to be produced in China). The supplier will sell to VW as well as to BYD, Saic or Geely. Here too, no trump is recognizable for the German manufacturers.
  • A Europe has not yet been a strong market for e-vehicles in order to reduce prices by large quantities. Unlike the home market of large Asian brands.
  • In particular, VW has long driven the strategy to want a “technology” company instead of just a “automaker”, according to the model of Tesla. This has neglected the division of small, cheap e-vehicles.
  • I still know Geely from the time when the “Raubkopien” of Mercedes models were built. Now they are firmly established and have also “purchased” in Europe; Geely is now the (main) owner of Volvo Cars. The Chinese producers can no longer be (displaced) from the market.
MichaelSAL74
10 months ago

Then tell VW and ask them

However, probably already, because they have at least one of their own work there by models running from the band only for the Chinese or Asian market.

from: before the Chinese entered the BEV market, mWn VW was the manufacturer there

micha259
10 months ago

with rapid STAATLICH SUBVENTIONIERTEM growth

Must be correct.

In addition, billions of people come to prosperity in Asia

Wrong. According to GDP per capita, even China is still a developing country. The gap between city and land is extreme there, and even most workers in the cities can hardly afford a car, let alone a new car.

Germany with its few car sales in the saturated market is completely insignificant!!

I’m sorry. And that’s why we’re gonna get some potent karren ala new BMW 7s, because it just likes the Asian. 🤮

Unholdi
10 months ago

I do not think the world has understood that the soulless waste of non-renewable raw materials is at all no meaningful way, and the repetition of “modernization” according to the western pattern is therefore a complete mistake.

FlockeFindet
10 months ago

VW, I don’t know. At least BMW knows why the newer models like the XM and 7s have a rather strange design.

micha259
10 months ago
Reply to  FlockeFindet

Strange, however, is very polite. 😉

FlockeFindet
10 months ago
Reply to  micha259

Well, it’s all subjective. The Chinese find big kidneys and this kind of lights, where in principle one only sees this daytime driving light flash, while the headlight is held somewhat concealed mega horn.

isohypse
10 months ago

just what is the solution? The whole world goes towards e-cars, and it can make “everyone”, and this is also half the price in the east. Unfortunately, I see the European car industry at the end.

GedankenGruetze
10 months ago

I think they already knew what the Asian market meant for them before you could write e-car 😀

Digibike
10 months ago
Reply to  ManuelPalmer

If I look at the latest spell ID7, but… You can fool yourself…

GedankenGruetze
10 months ago
Reply to  ManuelPalmer

What do they miss? I mean, VW has over 30 locations in China, which have already sputtered many billions in Asia and were one of the biggest sellers for e-cars and cars in general, if I’m not completely wrong?!

GedankenGruetze
10 months ago

VW can’t cry either. It was clear that at some point other auto-governments would also enter the market.